PaidMemberShipPro Case Study of

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About the Client

Rocket Math aims to make mathematics easier for children. They believe all students can learn math and are motivated after seeing their own learning progress and success. Dr. Don Crawford, an educator for 40 years, Ph.D. scholar, and the author of several structural programs and scholarly articles, has designed the curriculum according to all students, including those who are average and weak at mathematics.

Dr. Don’s aim is to make mathematics simple and easier for students and provide effective tools to teachers so that they can teach all students. The company believes that schools should not be too difficult for children, and there should be effective ways to teach them simple mathematics and basic building blocks.

Kids that struggle with solving simple arithmetic problems and sums, such as 8 plus 7, 8 times 5, and 25 minus 5, can learn and improve their skills through It is an interactive methodology to help kids learn quickly and effectively.

There are two types of activities. One is the worksheet that is designed to engage students and encourage them to learn mathematics easily. In schools, students practice in pairs. One is the learner, and the other is the checker. At home, students can practice with their parents.

The other activity is the online game. There is also an iOS app for the game. Students play games and learn the basic building blocks of mathematics simultaneously. The game engages them, and they learn with interest. has a subscription for worksheets and online games. They wanted us to work on these and make them better.

Requirements wanted a perfect subscription and membership system; they wanted to improve the overall system and make it faster. The website works on the subscription of worksheets and online games. They wanted different types of subscriptions, each having distinct prices, features, and perks.

For the ease of subscribers, they wanted to create subscriptions in different price ranges. It was aimed to offer the initial trial version to subscribers so that they could assess everything. After satisfaction, the subscribers could upgrade to any subscription they like. wanted to create a simple, fast, and easy subscription procedure to keep the subscribers away from the hassles. They wanted a unified ordering system that could facilitate bulk subscriptions for schools in a single checkout.


We analyzed the requirements of and suggested amendments to make subscription and membership better. Our experts pondered over the requirements and proposed a solution to

We created different subscription levels for the worksheets. We divided the subscription into the Basic and Universal levels, and each of them has the option to select the tenure and number of teachers.

For the online game, we have subscription plans according to the number of seats. Schools can buy seats according to students, and the cost of each seat is reduced when the buyers buy more seats.

We made the whole system simple and easy. We transformed the whole membership and subscription platform using Paid Membership Pro.

The challenging task was related to the schools because they needed a massive number of seats. We create a unified ordering system using Paid Membership Pro and WooCommerce. It made the buying of subscriptions simple. Now, schools can buy bulk subscriptions with a single checkout.


After listening to the requirements and detailed discussion, we gave a reasonable quote to Although it was a challenging task, our experts did it with perfection, and we demanded a fraction of the price that was offered to by other service providers.

Our aim is to offer quality work at a reasonable cost. We value the quality of work, diligence, effort, and timely delivery rather than the cost. We give a reasonable quote to our customers and stick to it till the end unless there are any changes in requirements.

We had some negotiation and agreed to a price at which we were both happy. We welcome new customers and offer quality work at a low cost.


We presented the new subscription and membership platform to They were stunned and happy with the job. We tried our best and went the extra mile by improving the functionality of the plugins and the speed of the checkout pages.

Here are a few words from the founder of, Dr. Don Crawford.

“I wanted to improve the subscription and membership platform. I received several complaints from visitors about the speed and outdated legacy of the membership. I also wanted a unified ordering for subscriptions and seats because it was a tiresome process if any school wanted a large number of seats. I conveyed the requirements to ExpressTech Software, and they gave me an ideal solution to the problem. Within agreed timeline, everything was ready, and they did everything according to my guidelines. Although it required two revisions, they did more than my expectations.”

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Don’t take *our* word for it.

We asked our customers what changed for the better since switching to ExpressTech. Here’s what they had to say.

ExpressTech team has helped us achieve our goal of Gamify our site in the way I wanted, I run a community of 15000 members. I'm glad I choose ExpressTech to help us modify GamiPress and Its connection through our discord server. Now members are getting rewarded by Discord Role by improving their participation.
They brought WSPA out of the dark ages of manually renewing memberships!
Melanie Nichols
Technology Liason
"They are going to be our go-to custom software development company in future."
"From the beginning, the ExpressTech developer was friendly and willing to do what was needed."
Rosemary Miller
Website Designer, The Tech Chick
They had the experience and knowledge to direct his team effectively and work collaboratively with ours.
Ron Liss
President, American Patient Rights Association
Despite difficulties faced, the team responded positively to the challenges and kept a good working momentum.
Don’t take *our* word for it.
John Deer
CEO, Trademark Management Startup

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You’ll tell us what you need: we can tackle anything from small fixes to full website builds.


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You’ll get only *one* estimate, you will only enagage with co-founder so to keep communication centered and remove the challenges of escalations and disputes, behind the scene the developer (assigned to you will) work on the project.

Frequently Asked Questions

Based on the project complexity, and urgency we do provide a fixed price estimate for the scope of requirements shared with us.

We do strictly adhere to the WordPress coding standards and do follow Agile development practices. Each project has its own Git Repo and code is maintained through GitFlow. Our developers are equipped with premium tools to maintain code quality.

We usually reply within 24 hours after the project is posted to us.

Yes, we do have a money-back policy that guarantees that if any of our requirements are not fulfilled  to what was mutually agreed upon in the scope of work of the project, you will receive either a partial or full refund, depending on the amount of work that has been done. We do follow a simple and fair dispute resolution process in which we gather information from the communication we have done on the project.

We usually start by email conversation and then do follow up by a quick Meeting call, we prefer to keep all communication documented in a shared document and emails to reference during dispute resolution.

We do have simple terms for the payments:
– 100% Upfront payment with shortest delivery time and with a dedicated developer
– 50% upfront and 50% upon project completion with the shared developer and a bit more high turnaround time.

We do accept Following payment modes: 
– Paypal + 6.5% fees cover Paypal charges
– Bank Wire + USD 40 to cover bank charges
– Transfer via (with no extra fee) to our account

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